Google’s Sundar Pichai, head of both Android and Chrome, has confirmed that the next version of Android will be called KitKat. Yes, you’ve read correctly, KitKat, as in the trademarked name of the chocolate candy bar made by Nestle (and licensed by Hershey in the US). A splash page for the new operating system reveals that KitKat will be the codename for Android 4.4, not the long-rumored Android 5.0. The name keeps the company’s long-standing tradition of naming each version of its mobile operating system after desserts.
To date, Google has internally referred to the release as Key Lime Pie, but the company decided to go for another name after realizing that “very few people actually know the taste of a key lime pie,” director of Android partnerships John Lagerling tells the BBC. Late last year, someone suggested naming the upcoming version KitKat — apparently a favorite snack of Android coders — and the company “decided to reach out to the Nestle folks.” Within 24 hours an agreement was made, though it’s apparently “not a money-changing-hands kind of deal,” according to Lagerling.
Google has opened the door for Android sponsorships, finding new ways to get ads in front of users. Google says no money is changing hands, but there is a cross-promotion deal in place, with links to a contest being run by Hershey.
Bonus fun: a comment on The Verge reads, “Kit Kat is a fitting name for an OS that fragments into different pieces”